“After my failure in front of the general, I was eventually wheeled back my room where I sat on the verge of tears for a long time. Eventually, I collapsed on my bed and passed out. That last thing I remember before sleep washed over me was the alarm clock that read “8:16 a.m.”  Read Bryant’s story in Worth Online:  http://www.worth.com/finding-signal/.

“‘Signal’ is my term for the air that allows a startup to breathe, grow and flourish. It’s the guiding light that makes it plain to an entrepreneur where he or she needs to go and how to get there. Successfully finding and using signal is the difference between the 10 percent of startups that succeed and the 90 percent that fail.” – Bryant McBride, Founder and CEO, Burst